It’s hard to believe, but most people who responded to
Many people in the workforce wonder why real estate, the #1 creator of wealth in the US, hasn’t made its way into the employee benefits world. Crazy, right?
The reason behind this lies in the limitations of the real estate industry itself. While numerous industries have expanded from local to statewide and even nationwide operations, real estate has lagged behind due to its reliance on small independent realtors who operate within limited geographical areas. The traditional structure of the real estate business was never designed to be offered in the corporate world as a benefit accessible to all employees, regardless of their location.
That is where Cityworth comes in—a company poised to revolutionize the world of real estate with a single, groundbreaking move. By adopting an innovative approach similar to Uber, Cityworth introduces a team of home showing specialists who can open doors for their clients anywhere, anytime, across the entire state and even across multiple states.
Gone are the days when a thousand real estate agents were needed to accomplish what Cityworth achieves with just one. Their groundbreaking concept eliminates the barriers of traditional real estate, enabling them to offer their real estate and mortgage services on a statewide level. This development marks a pivotal shift in the industry, as Cityworth becomes the first company to design a real estate solution tailored perfectly for businesses to offer as an employee benefit.
By offering their services directly to employers, CityWorth redirects the money they would normally spend on advertising and passes those massive savings to the employees. The primary goal to make homeownership more accessible and attainable for the everyday employee. What’s even more incredible is they provide a premium feature where the employer can give money towards the employee’s purchase in the form of homebuyer assistance. This is similar to what you would see in a 401k matching and will make it possible for more employees to become homeowners.
Through their Uber-like approach to real estate, Cityworth’s home showing specialists are available to open doors for their clients anytime and anywhere, whether it be within the state or across multiple states. This level of accessibility and convenience has never been seen before, and it is set to change the way people perceive and engage with the world of real estate. Moreover, CityWorth prioritizes educating employees on all aspects of real estate, including buying, selling, financing, and investing.
Cityworth’s innovative move has the potential to transform the landscape of real estate, empowering individuals and businesses alike to embrace the value and benefits that owning property can bring. With their groundbreaking approach, Cityworth paves the way for a future where real estate is no longer confined by geographical limitations, but rather becomes a truly accessible and transformative asset for all.
Tommy Shumway, VP of Benefits
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